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We made this electronic press kit (EPK as they say in tha biz) recently at the Etsy Labs in Brooklyn. It gives press people (and anybody else really!) a sense of what we do at Etsy and what our mission is. Several sellers are featured in it, including KateBlack, DewonaPetal, and 1aeon. It was a lot of fun to make, thanks to Chopwood.com, the production company we worked with. Check out http://www.etsy.com/storque for more news about Etsy and the handmade world...