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MacroMind was an Apple Macintosh software company founded in Chicago in 1984 by Marc Canter, Jay Fenton and Mark Stephen Pierce. The company's first product was SoundVision, a combined music and graphics editor. Before the release, the graphics editor was removed, and SoundVision became MusicWorks.
In 1988 the company moved to San Francisco, and in 1991 MacroMind merged with Paracomp to become MacroMind-Paracomp, then in 1992 with Authorware, Inc forming Macromedia.
Widely used for such applications as software demonstrations on the Apple Macintosh through the early 1990s, the Macromind Director software evolved during the Internet boom into the vector-based product Macromedia (now Adobe) Flash. How non-networked, presentation-length director became typically short-length and network interactive Flash is a significant historical question.