Cute Is What We Aim For (CIWWAF) is a Pop/Rock band, formed in 2005 in Buffalo, New York and currently signed to Fueled by Ramen. In 2006, their Billboard 200-charting debut album The Same Old Blood Rush with a New Touch was released on Fueled by Ramen. This band rose to fame due to publicity from the website Purevolume.

Having paired off in other local combos – singer Shaant Hacikyan and guitarist Jeff Czum in one, bassist Fred Cimato and drummer Tom Falcone in another – Cute Is What We Aim For came together in January 2005 in Buffalo, New York, driven by the four members’ desire to cast their own upbeat spin onto modern pop. Adopting the Cute Is What We Aim For moniker as a ‘homage to a friend,’. It is also said that the term “cute” was used by Shaant in high school as another word for “cool”