Business Never Personal is the fourth album from Hip Hop duo EPMD. After receiving mixed reviews for their previous effort Business As Usual, the duo was able to return to their past acclaim here, the album is considered as their third classic, and was their most successful effort. The lead single, "Crossover," became its biggest success, nearly reaching the Top 40 on the Billboard Hot 100. Ironically, the song was about keeping it real and not crossing over to the mainstream but then became EPMD's biggest mainstream success. The crew cut "Head Banger" with Redman and K-Solo was also a hit in 1992.
Even more ironic was the title Business Never Personal, because business did indeed become very personal before the release of the album. Members Erick Sermon and Parrish Smith began having money troubles during recording, which led to a 1992 robbery of Parrish’s home. The perpetrators claimed that Erick Sermon paid them to do the deed, causing the group to break up soon after this release. They each released two solo albums between 1993 and 1996, then reunited as a duo in 1997.
The album was certified Gold by the RIAA on October 13, 1992. The single "Crossover" was certified Gold by the RIAA on November 16, 1992.
(Note: This is the only EPMD album that is currently out of print.)
